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5K | Formerly Conklin Media: Your Pet Marketing Agency

People care deeply about their pets, and they want the absolute best for them. Even if you have a great pet product, it can be difficult to market it in a way that resonates with pet parents and speaks to their concerns. The marketplace is crowded, and pet owners are bombarded with new products, messaging, and ads every day.

That’s where 5K | Formerly Conklin Media comes in. We’re a pet marketing agency with a team of experts who understand the unique challenges involved in marketing to pet parents. We don’t want your ideal customers to tune you out. Instead, we want to craft a message that speaks to them on a personal level and tells them why your product is the best solution for their pet. 

Take Pet Industry Marketing to the Next Level

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We’ll work with you to develop a comprehensive pet product marketing strategy tailored to your specific goals and target audience. At 5K | Formerly Conklin Media, we connect your most profitable product with your best audience for maximum business growth.

Our Pet Products Marketing Services

We have a team of experts in various marketing channels who will work together to get your product in front of as many people as possible. Whether you’re looking to increase brand awareness, drive sales, or build customer loyalty, we can help you achieve your objectives.

Facebook and Instagram Ads

Social media is one of the most effective channels for reaching people. After all, who doesn’t love sharing cute pictures of their dog or cat? We’ll create engaging Facebook and Instagram ads that speak to your target audience and get them excited about your product.

Content Marketing

Content about animals is one of the best ways to keep pet owners engaged. We’ll help you create content that is both shareable and informative, so you can attract new customers while also building your brand’s reputation as a trusted source of information.


Search engine optimization ensures your pet brand appears when people search keywords related to your product. We’ll help you choose the right keywords and incorporate them into your website and content in a way that doesn’t sacrifice quality or readability.

Google Ads

Google Ads are a powerful way to reach people who are already interested in products like what you’re selling. We’ll help you create ads for products like pet toys, food, and more that get noticed and drive conversions.

Email Marketing

Multiple touch points are essential for any effective marketing campaign. That’s why we also offer email marketing services. We’ll work with you to develop a campaign that targets pet owners who would be interested in your product and encourages them to take action.

Web Design

Your website for your pet business should be just as user-friendly and visually appealing as the products you’re selling. We offer web design services that are tailored to your pet brand, so you can make a great first impression on potential customers.

Marketing Consulting

If you want help turning your data insights into a marketing strategy, our team can offer you expert guidance. We’ll work with you to develop a tailored plan that meets your specific business goals. We can help you determine which new platforms to run ads on, choose the right sized demographic, and create funnels to get more sales.

We also offer additional pet marketing services like influencer marketing, tiktok ads, video production, and social media management.

The Top Digital Marketing Challenges Facing the Pet Industry

Pet products and services may be centered around adorable animals, but make no mistake-this is a serious business. The industry is growing rapidly and people are becoming more and more likely to splurge on their pets.

With such a large and lucrative market, it’s no surprise that competition is stiff. If you’re looking to get ahead of the pack, you need to have a comprehensive and well-executed marketing strategy. Here are some of the top challenges facing the pet industry, and how our services can help you overcome them. 

Standing Out in a Crowded Marketplace

The competition is fierce, and it can be difficult to get your product or message noticed amidst all the noise. But with the right marketing strategy, you can reach your target audience and see incredible success.

Consistent Lead Generation

Generating leads is essential to the success of any business, and the pet industry is no different. Our team can help you develop a marketing strategy that attracts high-quality leads who are interested in your product or service.

Keeping Your Audience Engaged

Once you’ve generated leads, it’s important to keep them engaged so they don’t become customers of your competitors. Our marketing services are designed to help you build relationships with your target audience and keep them coming back for more.

Marketing to Pet Parents? Here's What You Need for a Successful Strategy

If you’re selling pet products or services, it’s essential to have a marketing strategy that resonates with pet owners. These individuals are passionate about their pets and want what’s best for them, so your marketing strategy needs to reflect that.

Data Driven Tactics

Like every other industry, the pet industry is driven by data. Our team can help you collect and interpret your data so you can make informed marketing decisions that drive results.

Stellar Animal Based Content

Your content needs to be top-notch if you want to engage pet parents. We can help you create animal-based content that is both informative and visually appealing. Whether it’s eye-catching photos or engaging videos, we’ll make sure your content stands out from the rest.

An Integrated Marketing Approach

We’ve found that the most successful marketing campaigns are those that use a variety of marketing channels. Our team can help you develop an integrated marketing approach that combines digital and traditional marketing tactics for maximum reach.

Products and Services We Cover Pet Industry Marketing Agency

We work with animal companies of all shapes and sizes, from pet product manufacturers to vets. Here are some of the products and services we cover:

If you don’t see your specific product or service listed, contact us and we can discuss our relevant experience.

We work with companies that offer care or services for all types of pets, including: 

Need a Full-Service Agency with Experience Marketing to Pet Owners? We're Here to Help!

5K | Formerly Conklin Media is a full-service marketing agency with extensive experience working with companies in a wide variety of industries, pets included! We understand the unique challenges and opportunities that come with marketing to pet owners, and we’re here to help you every step of the way.

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