ProfitPaths® is an innovative marketing approach we utilize, aimed at amplifying the growth and success of your business. Rather than focusing on company-wide marketing, we devise tailored, individual campaigns that are designed to yield the highest profits, secure the most valuable lifetime clients, and deliver substantial impacts on your company. These impacts are carefully aligned with your company’s overarching objectives.
We’d love to talk with you about these ideas and more. Simply send an email to hello@conklinmedia.com or reply to the email we sent you and we can chat!
Introduction to ProfitPaths® For Lyons Life Coaching, LLC
We at 5K consultancy team are exhilarated to present to Lyons Life Coaching, LLC a ProfitPaths® action plan finely tailored to maximize the bottom line of your organization. After detailed examination, we have chosen one-on-one deep inner-work life-coaching services as your IMPACT Offering and individuals experiencing major life transitions as your IMPACT Prospect. We believe that concentrating on these key elements will bring a significant increase to your company’s profitability.
Why Your IMPACT Offering & Prospects Matter
Your IMPACT Offering holds substantial potential to increase your company’s revenue because it aligns perfectly with the sought-after needs of the chosen IMPACT Prospect. Similarly, the IMPACT Prospect is the demographic most likely to purchase the largest volume of the One-on-One Deep Inner-Work Life-Coaching Services due to their immediate need for guidance and support during major life transitions.
Step One – Your IMPACT Offering
Why This Offering
One-on-One Deep Inner-Work Life-Coaching Services are unique it gives individuals a personalized comprehensive and deep-seated transformation. With great session intensity, Lyons Life Coaching, LLC can charge premium prices leading to great revenue.
Combine with Other Offerings
By combining this offering with an introductory online group sessions and access to self-help resources, a new offering of more holistic transformation experience is developed which can be offered at an increased price.
Step Two – Your IMPACT Prospect
Your IMPACT Prospect consists of individuals facing significant life changes such as recent graduates, people experiencing career changes, retirees or individuals navigating through personal milestones such as divorce or loss. This demographic can resonate most with the powerful transformation your IMPACT Offering can provide.
These individuals can usually be found on self-help and psychotherapy platforms like TalkSpace or Betterhelp, career-oriented platforms like LinkedIn, or on specific forums and groups for individuals dealing with personal changes on platforms like Facebook, Reddit, or Quora.
Step Three – Creating Your Prospect Magnets
Prospect Magnets involve creating highly targeted and appealing resources that would draw the attention of the IMPACT Prospect, enticing them towards your IMPACT Offering.
Prospect Magnet Creation
- Interactive Life-Coaching toolkit: An AI-enabled tool that assesses the user’s current situation and provides initial actionable steps. This showcases the value and approach of the One-on-One Deep Inner-Work Life-Coaching Services.
- Whitepaper on the benefits of inner-work life-coaching: This creates an informative, in-depth understanding of the practice’s benefits and ties into Lyons Life Coaching, LLC’s philosophy and methods.
- Case studies: Success stories from past clients would assure prospects the proven results of our IMPACT Offering.
- Short, inspirational guidance videos: Makes a quick, instant impression about the emotional transformation potential of your services.
- An AI chatbot: It serves to provide constant assistance, instant responses, and increased prospects engagement. This takes advantage of the capability of an AI chatbot like ChatGPT’s open AI.
Step Four – Channel Selection
We propose to utilize LinkedIn for its professional-focussed demographics, Facebook for its wide reach and advanced targeting options, and e-mail marketing for its direct and personalized communication nature.
Step Five – Prospect-to-Lead Conversion
The IMPACT Prospects will convert into clients through efficient follow-ups and active engagement via emailing, direct messages, and interactive webinars. The strategy also involves providing clear CTAs and utilizing tools such as Typeform for feedbacks and SurveyMonkey for understanding prospect needs.
Conclusion
It is with enthusiasm that we present this detailed ProfitPaths® Marketing Action Plan to Lyons Life Coaching, LLC. By focusing on promoting One-on-One Deep Inner-Work Life-Coaching Services to individuals in significant life transitions, we anticipate a steep increase in clientele and revenue.
We hope these ideas are great! If they aren’t – or you’d like some more – go ahead and use the tool again!
Email us at hello@conklinmedia.com and we can chat more about implementing these strategies or others you may be excited about! It’s what we do.