ProfitPaths® for Time Timer

The 5K team is excited to present this ProfitPaths® plan to Time Timer. In our strategic exploration, we have identified the IMPACT Offering to be the Time Timer PLUS® model, and our chosen IMPACT Prospect are families with children suffering from ADHD (Attention Deficit Hyperactivity Disorder). The rationale behind selecting Time Timer PLUS® as the IMPACT Offering comes from its versatility and the potential it holds to improve time management for individuals with impairments like ADHD, therefore improving the company’s bottom line.

Why Your IMPACT Offering & Prospects Matter

The Time Timer PLUS® resonates deeply with families having ADHD children, as it can significantly help these children in managing time. It can be a transformative product line that could both aid these individuals in their development and create a substantial revenue stream for Time Timer.

Step One – Your IMPACT Offering

Why this Offering

Time Timer PLUS® is a versatile tool that visualizes time, thereby aiding better time management– a must for individuals and especially those with ADHD.

Ideas to combine the offering with other offerings to make a new offering

Combining Time Timer PLUS® with an educational guide containing tips and techniques for time management can add more value and create an Insight Pack for ADHD families.

Step Two – Your IMPACT Prospect

Key demographics and psychographics

The key demographics of your IMPACT Prospect include families with an ADHD child, age 5-15 years, living predominantly in urban areas with middle to high-income households. These families value structure, education, and are always looking for solutions to ease their child’s life.

Where can this demographic be found

These families can be found in online parent support groups, child care forums, and websites specializing in special education materials.

Step Three – Creating Your Prospect Magnets

Prospect magnets are tools or resources that potential clients find irresistible. They are most likely to engage with these resources when looking into purchasing your IMPACT Offering

AI tool or chatbot

An AI-Powered Chatbot using chatgpt’s api, serving as an interactive guide to visual time management – its benefits, implementing strategies, and highlighting the role of Time Timer PLUS®. This leaps beyond traditional methods of customer engagement, offering 24/7 support and instant responses.

Identifying 5 Prospect Magnets

• ADHD Time Management Webinar
• Interactive Time Management Games
• AI chatbot on the website
• Time Management eBook
• Free online sessions with child psychologists

Step Four – Channel Selection

Channels are Social Media (Facebook), PPC Advertising (Google AdWords) and Email Marketing

Social media can engage directly with families and communities. Google Ads allows for targeted advertising. Email Marketing allows for consistent, personalized communication.

Step Five – Prospect-to-Lead

By employing an efficient email marketing software, chatbot technology, and analytics tool, we can ensure targeted communication, prompt responses, and data-driven decisions. Calls to action like “Sign Up Now”, “Try Now”, “Download eBook”, “Register for the Webinar” can entice visitors into becoming revenues.

Conclusion

By selecting the Time Timer PLUS® as the IMPACT Offering and families with ADHD children as the IMPACT Prospect, time Timer stands to streamline its efforts towards a profitable market segment whilst providing real, transformative value.